About Me

Having grown Farnell Clarke at a rate of 30% year-on-year, I’ve seen and learned the good, the bad, the ugly and the horrifying of scaling an accounting firm. Everything from processes, efficiencies, customer experience and more – I’ve seen the bumps, found the pitfalls, but in doing so I’ve gained some amazing insight.

I’ve faced the challenges you’re facing, and now I’m keen to share my lessons learnt and I want to use my unique insight to help you drive your firm forward, whether you’re a sole practitioner or a top-100 firm.

Following the release of my book, I’ve had the privilege of speaking at events such as Xerocon, ACCA Roadshows, QB Connect and more, you can expect my talks to challenge the way you’re currently thinking about all-things practice growth related from tech and digital, people, culture and service delivery.   You’ll leave them with the knowledge and insight to truly bring about a digital transformation in your own firm!

Upcoming Speaking Events

31st May 2023 - ICAS Digital Event, Glasgow (ICAS member only)

15th June 2023 - Digital Accountancy Show, London

29th June - International Accounting Forum, London

What I've been speaking about

What is a digital firm?

Accounting evolution - what's next?

Building a people firm in a digital world

See me in action

Watch my full talk, the 10 Elements of a Digital Firm, from Accounting Live (November 2018.)

Clips from other talks

How can we support clients using technology?

What is a fixed fee and how do you define it to your clients?

Living and breathing brand and marketing

Compliance is dead, but what do we advise?

For me, Will’s talks are an example of learning from something real. He covers not only the “how”, but the “why” also. He practices what he preaches, which makes seeing him speak invaluable if you’re serious about getting your firm’s transformation going.

– Tom Wardman, The Profitable Firm

Let’s connect and chat about it

Connect with me and let’s have a chat about speaking at your event. Let’s make it happen!


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